Data360 Connector
Bring event registrations, attendance and engagement into Salesforce Data 360 for unified profiles and segmentation.
What you get
Event engagement on unified profiles
Registrations and attendance become part of each person’s unified profile in Data 360.
Segments built from event behavior
Build segments such as attended, no-show or session interest from event data.
Activation into journeys and campaigns
Use event segments in marketing journeys and campaigns.
Native to your Salesforce org
Event data moves from EventSpark into Data 360 inside the Salesforce platform.
Best for
- Organizations using Salesforce Data 360
- Marketing teams personalizing follow-up
- Event-driven segmentation
Other add-ons
View all add-ons →See Data360 Connector in action
Book a demo and we'll walk through it in a Salesforce org set up like yours.